To become a successful business with a strong clientele base, web videos need to be weaved into the site. Consumers crave videos over print advertising, but rumors have brewed about video production to those who are unfamiliar with the tips of the trade. These rumors that have speculated do not […]

PEST, PESTLE or STEP is an innovative analytical business tool that is now being used widely all around the world today. This helps the managers and even the business owners in taking into account the external factors in the business and learning how they can impact the performance of the […]

Your customers are already mobile, using their mobile devices for many things – including going online to find mobile websites while searching for local businesses. And I purposely said “to find mobile websites” because a full 60% of mobile users EXPECT a website to load in 3 seconds or less […]

The concept of “intellectual property” in India over the last few years has taken on some epic proportions for a number of reasons. One of the primary reasons, attributable to the growing awareness among the urban Indian population, is of the significance and, more importantly, the commercial benefits in protecting […]

For the average family, a digital camera has become an essential item to record special moments throughout their lives together. Photography has drastically changed over the last few decades, and many of us who still remember the days of traditional film cameras that had to have pictures developed at the […]